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Hirs Ute (Offline)
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6 Tenets for a New Music Industry - 11-05-2008, 03:41 PM

Tech Digest has published what it calls the "6 tenets for a New Music Industry" following a roundtable event with Intel (regarding their Intel Studio Initiative). The 6 tenets are:

1. Music must be sharable - word of mouth is more important than ever
2. Revenue must come from multiple sources - if one bit of the industry becomes obsolete, it shouldn't sink the whole ship
3. New technologies are to be welcomed and understood, not feared and litigated against
4. A&R can be crowdsourced, but remember the long tail
5. "Added value" is key - give people a reason not to pirate things - carrots, not sticks
6. Your artists are your most important spokespeople

Read the whole article here ---> Tech Digest: NOISE GATE: 6 Tenets for a New Music Industry, Part One


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11-06-2008, 01:03 AM

Quote:
Originally Posted by Hirs Ute View Post
Tech Digest has published what it calls the "6 tenets for a New Music Industry" following a roundtable event with Intel (regarding their Intel Studio Initiative). The 6 tenets are:

1. Music must be sharable - word of mouth is more important than ever
2. Revenue must come from multiple sources - if one bit of the industry becomes obsolete, it shouldn't sink the whole ship
3. New technologies are to be welcomed and understood, not feared and litigated against
4. A&R can be crowdsourced, but remember the long tail
5. "Added value" is key - give people a reason not to pirate things - carrots, not sticks
6. Your artists are your most important spokespeople

Read the whole article here ---> Tech Digest: NOISE GATE: 6 Tenets for a New Music Industry, Part One
Some very wise advices there. This alone will almost guarantee that the music industry won't listen to them. Not one bit.

Last edited by johnnydoen; 11-06-2008 at 02:10 AM.
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Nightfly (Offline)
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11-06-2008, 01:51 AM

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Some very wise advices there. This alone will almost guarantee that the music industry won't listen one bit to them.
Yes because they benefit the customer and not their pockets.

It could fill their pockets if they listened, but they are way to blinded by greed.


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Ashleyj (Offline)
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11-06-2008, 06:58 AM

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Yes because they benefit the customer and not their pockets.

It could fill their pockets if they listened, but they are way to blinded by greed.
Very true Nightfly.

I have always though the way to make money was to sell with a small profit in large quantities rather than go for a large profit and not sell at all.

I am still trying to think of a gadget that costs less than £5 to buy, and is so revolutionary that everyone will want one, and as such will sell by the million, and make me millions!
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